Position at CMI Media Group
As a key leader within our agency, the Associate Director, SEM helps lead CMI/Compas offerings and provides thought leadership in the Paid Search space, both internally and externally. This role works closely with leadership and oversees a team charged with the development of SEM, Video and Contextual Marketing. These plans will include SEM implementation and performance analysis. Additionally, this role will help lead the development of appropriate plans designed to meet clients’ brand and marketing objectives while also identifying opportunities to pull in additional channel leads in the areas of SEO, Social Media and traditional media as needed.
As part of a core leadership team, the Associate Director, SEM is responsible for building and maintaining strong external relationships with appropriate clients, vendors and agency partners in collaboration with his/her assigned teams. Similarly, the Associate Director, SEM will establish key relationships with internal stakeholders across all applicable disciplines including Analytics, Media, Ad Ops, Client Finance, etc. The Associate Director, SEM, is deeply versed in the buying, execution, and subsequent evaluation of biddable-based media strategies, including interaction with Google, Microsoft, and other paid media partners.
RESPONSIBILITIES:
REQUIREMENTS:
The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.
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